As a marketer and marketing consultant, Dylan Kohlstadt has learnt that marketing is one of the elements most essential to the survival of businesses, big and small. However, marketing is often overlooked . This is because:
- Marketing costs money
- Marketing is time consuming
- Entrepreneurs think they can get by without marketing
As an experienced marketer with over 20 years under her belt working on local and international brands, Dylan Kohlstädt believes that digital marketing is one of the most cost-effective ways of growing a business. Integrating your digital and traditional marketing efforts together will exponentially increase their impact and effectiveness.
Easier said than done, right?